Social bookmarking is one of the best ways to get links on the internet. Getting links from other quality sites has been one of the best ways to build a strong online presence for Google searches throughout the last decade and many social bookmarking sites are considered high quality links. However, building an organic social bookmarking presence online without being flagged for spamming or self-promoting your company can be difficult. Creating share worthy content and using that to promote your company via social bookmarking is one of the best ways to get organic links, likes, comments, and other types of internet traffic to your website.
If you simply submit links to your main homepage promoting your company or other companies you will be flagged as an annoying spammer on many social bookmarking sites. However if you are a pest control company, creating a blog post on your website titled “10 tips to reduce pest infestation,” will allow you to post useful information on many social bookmarking sites without being flagged as a self-promoter or spammer.
Websites like Squidoo and Bibsonomy can get you a lot of SEO presence if you optimize your bookmark and create content that gets significant user views and comments. The key to such submissions can be time consuming because creating creative and useful content can take time as well as expertise about the industry, which can be tough if you are doing SEO for a company that is not your cup of tea.
There are ways to automate social bookmarking submissions so you do not need to go to each website and individually post something. Although this can save you countless hours creating profiles and submitting links, it can also raise red flags, because Google will notice if you send out the same post to one hundred sites in a matter of seconds. OnlyWire helps you post to 47 social bookmarking and social media sites at once, and allows you to develop a scheduler to time posts so that they are not all posted at once.
Social Bookmarking Demon is more useful software than Onlywire.com for heavy social bookmarking users. It is a one-time purchase, so once you have it you do not need to pay a monthly fee. It also has randomization features so that you can submit things at random times, reducing your chances of being flagged as a spammer. Using the timer and scheduler effectively as well as mixing up what you post so that it does not like look like spam is the best way to utilize such automation software.
Using automation software is dangerous for SEO and I would not suggest it for a long term strategy. In fact, I would only use automation software such as social bookmarking demon if you are planning on using it for secondary sites such as a blog or forum that is not your main site. Additionally, you have to find updated lists to use bookmarking demon and this can be almost as frustrating as getting the links you want manually.
Posting original and creative content is the most important thing when it comes to social bookmarking. Simply posting something that no one likes or links to will not get you much link juice. It is much better to have 10 really good social bookmarking links that get a lot of views and comments versus 50 links that are barely even indexed on Google.
For any business trying to expand their online presence, social bookmarking is key. However, I would not simply just link your site or generic content on your site. To really get traffic and positive SEO from social bookmarking, it is essential to have interesting content that someone would want to read. An easy thing to do is tips or 10 things in relation to your business or industry, because those are articles and pieces of information people like to read.